Amazon and Shopify guides
Practical, no-fluff articles on running and growing Amazon and Shopify stores.
Latest guides
Amazon Listing Audit: A Practical Checklist
Use this Amazon listing audit checklist to review titles, bullets, backend keywords, images and A+ content, and find what is holding a product back.
Topic: Amazon SEO & Listings
How to Structure Amazon PPC Campaigns
A clear way to structure Amazon PPC campaigns by product, match type and goal, so budgets, bids and negative keywords are easy to control each week.
Topic: Amazon PPC
Cleaning Supplier CSVs for Shopify Import
How to turn a messy supplier spreadsheet into a clean Shopify product import: backups, column mapping, variants, pricing rules and a safe test run.
Topic: Catalog & CSV Processing
Shopify Product Page Conversion Checklist
A practical checklist for Shopify product pages that convert: clear titles, useful images, honest delivery details, mobile layout and fewer distractions.
Topic: Shopify CRO
What to Delegate to an Ecommerce VA First
Which e-commerce tasks to hand to a virtual assistant first, how to write a simple procedure for each one, and how to share store access safely.
Topic: VA Services
A Weekly Routine for Ecommerce Operations
A simple weekly operations routine for Amazon and Shopify stores covering stock, listings, ads, conversion and customer issues, so nothing is missed.
Topic: Store Management
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